Adding Multiple Languages To Your Website

In today's multicultural world of real estate it can be important to offer your website, or parts of your website, in different languages. There are 3 ways to go about doing this on your RealtyNinja site.

Method 1: A dedicated website for each language

This is the most thorough way to create a multilingual website. For example, you could have www.yourname.com be your English website and yourname-ch.com be your Chinese website. 

This method would allow you to tailor your pages and content to each audience. You could add a small flag option to the corner of your website that allows the users to switch between your websites. 

Note that MLS listing data provided by the real estate boards must be shown in English, as per their display guidelines.

Method 2: Specific pages or sections of your website

This is the easiest method that's quite common and still professional. Basically, your entire website would be in English, but you'd have a page (or entire section) of your website be in a different language. The button name in your navigation menu would also be written in that language. On that page you could write about how you work with buyers and sellers that speak that language. 

The benefits of this method are that you only pay for one website and you save time because you don't have to re-create content for two sites.

Here is an example: http://example.realtyninja.com/ren-zhe

Method 3: Google Translate

You could simply install Google Translate onto your website which provides an option for anyone browsing your site to choose their language. Results are often grammatically incorrect and there's no way to ensure the quality of the translated content.

There's a simple "Translate This" button you can install on your website. Here's how:

  • Go to https://translate.google.com/manager/website/
  • Fill in the form, with all required fields.. then COPY the embed code it provides
  • Login to your website
  • Click SETTINGS
  • Click CUSTOM CODE
  • Scroll down to the CUSTOM FOOTER CODE setting
  • PASTE the code you copied earlier
  • SAVE
  • LOGOUT of your website and you'll notice the TranslateThis button has been setup in the footer of your website.

If you prefer to have it show up somewhere else, you can use the "EMBED" function in our editor to embed the widget where you'd like it to appear.

Note: The Translate This button is provided by Google, as-is. We do not offer translation services.

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